The combination of personalized content and commerce experiences can be powerful. But to do that, you need context. You need to understand the customer journey, and understand every individual customer: Where are they on their journey? How did they get there? And where will they go next?
Learn how an insurer can create a vision for a cohesive portfolio that includes all customer communications, including; policies, welcome kits, renewals, claims correspondence, marketing campaigns, and other critical customer communications.
Think personalisation is beyond your reach? Think again. The key is to simply get started.
66% of businesses view personalization as a defining quality of a customer-centric brand. So why are businesses only just recently beginning to make personalization a top strategic focus?
With Adobe Marketing Cloud, you can easily establish a data-driven method for online testing. Equipped with integrated marketing solution, you’ll be able to design and implement tests that improve the customer experience and boost your bottom-line success.
Modern Marketing requires the use of innovative technologies. The problem with such a vast choice…
Wir einfach ein in die Materie: Da Marketer gute Statistiken lieben, hier eine für den Anfang: 2.567%. Das ist kein Tippfehler; der Prozentsatz sollte technisch gesehen eigentlich noch höher sein.